Privacy Policy

1. Overview & Scope

Pures Pool is committed to maintaining the confidentiality, integrity, and security of all personal data provided by clients across Canada and internationally. This Privacy Policy applies to personal information gathered through direct purchases, technical support queries, customer accounts, and interactions across our digital commerce channels.

By interacting with our platform or purchasing pool sanitation systems and pool accessories, you acknowledge the terms established in this policy alongside our Terms of Use.

2. Data We Collect

We collect information directly from you when you place an order, create an account, request dosage calculations, or communicate with our specialists:

• Contact and Identity Information: Full name, residential or commercial delivery address, contact telephone number, and email address.
• Order and Transaction Details: Selected pool filtration systems, sanitizers, heating components, order numbers, transaction dates, and chosen shipping carriers (Canada Post, FedEx, DHL).
• Technical Pool Specifications: Pool volume, chlorination preferences, filter types, and sanitation parameters provided to determine equipment compatibility.
• Technical Identifiers: IP addresses, browser types, operating systems, and session timestamps gathered via standard server logs.

Payment card numbers are transmitted securely and encrypted directly through PCI-DSS Level 1 compliant payment gateways. Pures Pool never stores full credit card details or CVV codes on our own infrastructure.

3. How We Use Data

Your data is processed strictly for legitimate commercial and operational purposes, including:

We do not sell, rent, or lease customer contact lists or personal profiles to third-party marketing companies under any circumstances.

4. Cookies & Tracking Technologies

We employ minimal, essential cookies and browser storage technologies strictly required to operate our online catalog:

• Session & Cart State: Cookies that maintain your active shopping cart items, selected items list, and localized delivery selections while navigating product pages.
• Security & Fraud Prevention: Non-intrusive tokens that protect checkout interactions from automated bot submissions and CSRF threats.
• Interface Preferences: Local tokens that store high-contrast settings and previously verified compatibility guidelines.

5. Third-Party Sharing

We collaborate exclusively with verified service partners who adhere to rigorous data privacy agreements:

• Logistics Operators: Postal and courier services (Canada Post, FedEx, DHL) to dispatch chemical shipments and machinery directly to your specified address.
• Payment Processors: Authorized financial service providers processing encrypted payment transactions under strict banking security standards.
• Legal Compliance: Government or judicial authorities solely when required under applicable Canadian federal or provincial laws.

6. Storage & Security

We apply robust administrative, physical, and technological countermeasures to safeguard personal records. All data transfers across our web store are encrypted using modern Transport Layer Security (TLS 1.3).

Order and invoice records are retained only for the duration mandated by taxation, warranty compliance, and commercial recordkeeping statutes, after which they are systematically anonymized or securely purged.

7. Your Privacy Rights

In accordance with applicable privacy legislation (including PIPEDA), you hold the following rights regarding your personal records:

• Access: The right to request an itemized copy of your stored personal details and historical transactions.
• Rectification: The right to request prompt corrections of outdated addresses, incorrect spelling, or inaccurate pool specs.
• Erasure: The right to request deletion of non-mandatory account data, subject to legal and financial audit regulations.
• Consent Revocation: The right to opt out of non-essential service notifications at any given moment.